As the leading platform for the propagation of Australian ideas, creativity and innovation – TEDxSydney aims to create and foster a sense of community while providing a cultural focus and impetus for conversation and debate. Each year, thinkers, speakers and performers gather for the event to share ideas and challenge perspectives.

In 2022, TEDxSydney took place using the concept of ‘imprint’ as their overarching theme. This topic was used to encourage attendees to question the mark or footprint they want to leave behind…

Working alongside Studio 3AM, TONE was tasked with creating the script for the opening 2022 TEDxSydney film. This script needed to capture the spirit, symbolism and enduring power of ‘imprint’ through the lens of the past, present and future.

• SCRIPTWRITING

Through the use of emotive and powerful language, our script was used to guide the viewer through a narrative and larger story that highlights and questions our personal and as communal imprint. The script draws attention to the ripple effect of making your mark. How what we do today impacts our and our collective tomorrow…

Combined with stunning visuals that highlight and reflect the hope, strength, courage, hubris and greed that shapes our futures, the script forces the viewer to question their own role in our collective tomorrow and the possibility for a hopeful future if we act today.